摘要
本文阐明企业要获得成功，须先辨清其成功关键因素，进而分析企业竞争力的强弱，再结合外部环境来恰当地选择企业经营战略的科学做法。
This paper analyscs that in order to achieve success, Enterprise must find key facts to succced, analyses its ability to competc and choose its operation strategy to fit outside environment.
出处
《北京建筑工程学院学报》
2000年第2期9-13,共5页
Journal of Beijing Institute of Civil Engineering and Architecture
关键词
竞争力
关键因素
经营战略
企业
competing ability
key facts
operation strategy
