基于社区视角的乡村节庆实证研究——以青岛市为例

Based on the community perspective of rural festivals in empirical research——A case study of Qingdao City

青岛乡村节庆发展很快。本文通过问卷调查,对青岛乡村节庆的需求类型、消费者特征、居民对节庆的满意度和综合评价、节庆对当地社区的影响等方面分析,提出了发展青岛乡村节庆的建议。

Qingdao＇s rural festivals development is rapid.This paper surveys the demand for the type of Qingdao village festivals,consumer characteristics,residents of the festival＇s satisfaction and comprehensive assessment of the impact on the local community festivals and other aspects of analysis and puts forward proposals for the development of rural Qingdao festival.