摘要
本文从语义的视角构建了面向传统企业电子商务业务的客户知识挖掘模型,实现了在异构、分布式客户数据源语义集成的基础上实施客户知识挖掘过程,推动知识挖掘方法和技术智能化进程,提高客户知识挖掘模式产生的质量。
The customer knowledge mining model for e-commerce business in traditional enterprise is constructed from semantic perspective, the process of customer knowledge mining based on semantic inte- gration of heterogeneous and distributed customer data source is achieved in order to promote intelligent progress of knowledge mining ways and technologies, and improve the quality of customer knowledge mining model.
出处
《江苏商论》
2012年第8期52-55,83,共5页
Jiangsu Commercial Forum
基金
国家自然科学基金资助项目(70573082)
湖北省教育厅思政处青年项目(2011jytq190)
关键词
知识挖掘
客户知识
领域本体
语义集成
knowledge mining
Customer knowledge
Domain ontology
Semantic integration
