物流企业价值链、信息流与竞争优势能力培养

Logistics Enterprise Value Chain, Information Flow and the Competitive Advantage of Ability Training

物流企业的价值创造是通过一系列活动构成的,这些活动可分为基本活动和辅助活动两类,基本活动包括市场营销、沟通响应调度、物流作业与质量保障、服务信息反馈、增值服务等;而辅助活动则包括物流基础设施采购及建设、计算机信息管理系统应用、人力资源管理、物流技术研发、竞争情报工作等。这些互不相同但又相互关联的生产经营活动,构成了一个创造价值的动态过程,即物流企业价值链。物流企业价值创造的过程也是信息沟通、响应、反馈的过程。培养信息处理能力有助于物流企业竞争优势的形成。

Logistics enterprise＇s value creation is through composed of a series of activities,These activities can be divided into basic activities and supporting activities in two categories. Basic activities include marketing, communication response dispatch, logistics and quality assurance, service and information feedback, and other value-added services; and the supporting activities include logistics infrastructure purchasing and construction, the application of computer information management system, human resources management, logistics technology research and development, competitive information work. These different but related production and operation activities, constituting a dynamic process of creating value, namely the logistics enterprise value chain. Logistics enterprises＇ value creation is the process of information communication, response, feedback process. Cultivation of information processing ability contributes to the logistics enterprise competitive advantage.