我国AH股上市银行投资者关系管理问题

The Research on Investor Relationship Management of Domestic A-H Listed Banks

2011年我国银行业获得较高的利润率水平,但在H股市场上我国银行股却因受国际金融危机影响表现不佳,如何提高银行与投资者间的信息对称水平,使股价表现银行真实的经营状况,是我国两地上市银行管理者关心的重要问题。本文从投资者关系管理入手,分析各类投资者对银行公开信息的需求差异,并以此为依据确定银行信息公布和投资者关系管理模式。理论上通过分析中外投资者信息需求的特点,拓展了投资者关系管理的研究领域;实践上为我国两地上市银行提高投资者关系管理水平,改善我国银行在H股市场上的表现,提出了具体的解决方案。

Domestic banking industry acquired high profit margin in 2001, however the stock price of H shares had bad performance due to the international financial crisis. How to improve the symmetric level between banks and investors to make stock price reflect the true value of banks has drawn great concern among executives of domestic listed banks. Based on the investor relationship management, the difference in demands of public information among different groups of investors is analyzed to establish the management mode of information disclosure and investor relationship. With the help of theoretical analysis on the characteristics of information demand of investors at home and abroad, the research field of investor relationship management is expanded. Besides, some specific solutions are also provided to improve investor relationship management level and the performance of H shares of domestic banks.