沃尔玛物流配送对我国连锁超市发展的启示

Logistics and Distribution of Walmart and Its Enlightenment for Development of Chain Supermarkets in China

连锁超市由于在降低成本、扩大规模、提高竞争能力等方面的独特优势,已成为超市的主流和方向,而大型连锁超市有别于一般的连锁超市,无论从规模还是经济条件,都更适合借鉴一些大型的国际化连锁超市;通过阐述沃尔玛超市与国内连锁超市的物流配送现状,分析了沃尔玛物流配送的成功关键,提出了一些可借鉴性的经验以解决国内大型连锁超市商品成本高的问题。

In this paper,through introducing the current status of the logistics and distribution practice of Walmart and Chinese chain supermarkets,we analyzed the key to the success of Walmart and proposed some referenceable experience to deal with the high commodity cost faced by Chinese large-scale chain supermarkets.