商业绘画创作及其构思

On Creation and Conception of Commercial Painting

商业绘画是一种为商业服务的艺术形式.,其主要功能是进行商业宣传和商业促销。由于商业绘画具有比文字和标志还强烈、直观的视觉传达效果.所以作为视觉传达设计的要素之一在商业设计中被广泛应用。本文对商业绘画创作与构思方面进行探讨。

Commercial painting is a kind of art form used for commercial service.Its main function is to publicize and promote.Commercial painting serves commerce,so the author wants to give up the ownership to their works.At the same time the commercial painting cycle is short,which is decided by business cycle,characteristics of enterprise and product conversion.Due to stronger and more intuitive visual communication effect than words and signs,so commercial painting as one element of visual communication design is widely used in commercial design.