摘要
我国网络团购行业作为一个新兴行业经历了爆发和寒潮,这个特殊行业如何健康持续发展gI起国内外学者的广泛关注。此次从顾客满意度的角度,采用实证调研方法探究我国团购网站的发展问题。
In our country group buying online as an emerging industry has experienced outbreaks and cold, and how this special industry to develop healthily and continuously caused the widespread concern of scholars from home and abroad. From the view of customer satisfaction, the paper uses the empirical researching method to explore our country' s group-buying website development problem.
出处
《时代经贸》
2012年第18期78-78,共1页
TIMES OF ECONOMY & TRADE
关键词
团购
网络团购
满意度
大学生
group purchase, group buying online, satisfaction, college students