微博兴起背景下大学生思想政治教育的探究

Research on the ideological and political education for the college students under the influence of micro blog

微博作为一种新兴的媒体传播方式,凭借其独特的信息传播特点吸引着广大青年学生尤其是大学生的眼球,大学生思想政治教育工作的视野已经从日常的校园生活延伸到信息化的网络世界。文章在研究微博的含义和特点的基础上,着重探讨了微博时代大学生思想政治教育面临的挑战和机遇,并提出了创新微博时代大学生思想政治教育的几个途径。

Micro blog, as a new mode of transmission, appeals highly to the students with its unique features of message transmission. With the advent of micro blog, the students＇ virtual field have extended to the information network world from the daily campus life. This article, by analyzing the signification and features of micro blog, discusses mainly the challenges and chances the college students are facing and proposes several ways for ideological and political education for the students in the micro blog age.