当代影视作品中的人物形象对大学生思想行为的影响

The characters in contemporary films and television programs and their influence on the college students' thoughts and behavior

文章借用传播学的视角,结合目前电影市场的最新动态,从人物在电影中的核心作用、电影的传播特点、影视作品的教育功能等方面阐述了当代影视作品中的人物形象对大学生思想行为的影响,努力探索高校思想政治教育工作的新渠道,提高思想政治教育工作的实效性。

This article, based on the communication theory, gives an account of the latest development in the film market, the roles played by the main characters in films, the way the films spread among people and the educational function of films and TV programs. It expounds the students＇ thoughts and behavior as influenced by the roles in them. It also tries to explore a new channel for political and ideological work and improve its effectiveness