地方新闻广播在融媒体时代的改革与创新

Reform and Innovation of Local News Broadcast in Integrated Media Era

在这个传统与现代传媒融合的发展过程中,特别是在报纸、广播、电视三大传统传媒的竞争角逐中,地方广播电台面临更大更严峻的挑战与考验。如何走出困境,是每个广播人需要面对和探讨的课题,这关系到未来地方电台广播的走势和发展方向。笔者结合广播工作实践经验,对地方新闻广播改革与创新进行了思考。

In the development of integrated media,especially the competition among newspaper,broadcast and TV,local broadcast in confronted with more severe challenges.How to get rid of the dilemma is a topic for every broadcast worker to explore,and it also relates to the future development of broadcast.Based on practical working experience,the writer considers the reform and innovation of local news broadcast.