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基于SWOT分析的中医药在美国发展策略 被引量:2

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摘要 SWOT分析法是指根据企业内部条件和外部环境的各种因素并进行系统评价,从而选择最佳经营战略的方法。其中,S是指内部优势(strengths),W是指内部劣势(weaknesses),O是指外部机会(opportunities),T是指外部威胁(threats)[1]。近年来,随着健康观念的变化和医学模式的转变,
出处 《中国中医药信息杂志》 CAS CSCD 2012年第10期3-4,共2页 Chinese Journal of Information on Traditional Chinese Medicine
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