古意传久远,动静两相宜——唐宋诗词传播模式研究

On the Media Mode of the Tang Song Poetry

唐宋诗词作为承前启后的传世之作,其传播是极具典型性的。作品依托帝王、名士、歌者这几个关键的传播介质,在不同场合和渠道进行着动态的组织、互动与传播,并以题壁、题红、题扇等方式实施着静态的转换、保存与传播。在大量的诗话、词话、笔记和作品等史料的基础上,对不同传播环境和传播介质的特点与效果进行对比,着重分析唐宋诗词的动态创作活动及其由动转静的过程,并试图从通过传播模式的研究,探求其传播规律和方法。

The media model of Tang Song poetry is vitally typical for their golden age. Thanks to key communication media as emperor, celebrity and singer, these works of Tang and Song dynasty, disseminate in different contexts and channels in a dynamic mode including organizing, interacting and communicating. Moreover, in the static mode, media like walls, leaves, fans are adapted to preserve and spread classical poems. On the basis of a number of historical materials as critiques, notes and poems, the characteristics and effects of media under different environment are compared. Focusing on the analysis of dynamic and static process, we are trying to throw light on the principle and method of the dissemination and inheritance of the Tang Song poetry through the media mode research.