产品包装的功能化设计

The Functional Design of the Product Packaging

以产品的包装设计为切入点,介绍了目前产品包装的功能及应用,并结合部分产品包装设计的案例,分析了产品包装的功能化设计的概念和目的,进而阐述了产品包装的功能化设计的理论意义和实践价值,从设计思路、材料选择、设计定位、发展方向等方面提出了功能化设计对产品包装进行完善、延伸和创新的可行方法,以及产品包装功能化设计的未来研究方向。

Starting from the beginning of product packaging designs, it introduced the function and application of current product packaging. Through the specific cases of the product packaging designs, it analyzed the concept and purpose of the function product design and elaborated its theoretical purpose and applicable value. From the aspects of the idea of design, material choosing, design localization and development direction, it presented the feasible approaches for the improvement, extension and innovation of the product packaging, also the major research of the function design of product in the future.