一个现代节日发明的经济意义——以辽宁省鞍山市千山梨花节为例

本文通过对鞍山千山梨花节这一现代节日的发明分析了梨花节从拉动消费、促进旅游及相关第三产业发展、稳定就业、推动鞍山产业结构优化及招商引资等方面对鞍山经济发展起到的促进作用。同时提出,为解决梨花节举办中的一些问题,促进这一现代节日健康持续地发展,无论是市政府还是商家都应积极创新、主动求变,从而使梨花节为鞍山经济持续快速的发展贡献力量。

This paper analyzes the invention of a modern festival： Pear Flower Festival of Qianshan in Anshan City, Liaoning Province and confirms its great contribution on developing local economy of Anshan through promoting consumption, developing tourism and other related third industries, stabilizing employment, optimizing industry structure and inviting investment. Meanwhile, either local government or commercial participants should keep innovation and make change actively to solve several problems during holding the festival and promote continuously developing of this modern festival, which would make great contribution on fast and continuous economic development of Anshan.