企业员工忠诚度建设研究——以某茶叶公司为例

A Case Study of Employees Loyalty Development

某茶叶公司因自身管理的不规范,最近很多关键岗位的职员相继离职,给人力资源工作带来了巨大的挑战。当前企业间的竞争归根结底是人才的竞争,人才作用的发挥首先在于人的忠诚,所谓"忠诚胜于能力",一个对企业忠诚、对自己事业忠诚的人才会在工作岗位上不断创造价值。某茶叶公司关键岗位人员的流失已经严重影响到日常工作的开展,而在职的大部分员工对企业文化缺乏认同,对企业缺乏忠诚,大多采取观望的态度,加强员工的忠诚度建设刻不容缓。

Many staffs＇ leaving has brought about great challenge to the human resource section of a tea company due to its poor management.The key of competition among enterprises is their human resources competition.Employee＇s loyalty plays a significant role.Loyalty is more important than ability.Only loyal worker can create value for their enterprise.The company in question is understaffed.Employees in position have poor recognition of the enterprise＇s culture.They are lack of loyalty to their company.Most people have a negative attitude.So employee loyalty development is in bad need.