摘要
不少爱酒的古代文人常常会有意识地借助于诗歌形式为其所喜爱之酒做一则文采优美、信息传递准确的酒诗广告。他们的酒诗赋予了酒浓浓的文化和广告意蕴,成为极具民族色彩的酒文化之一。
Many ancient scholars often consciously apply the form of poem as a beautiful and informative advertisement of wine poem for their favorite wines.Their poems are full of deep wine culture and the meaning of advertisement.It becomes a kind of wine culture with national charm.
出处
《宜宾学院学报》
2012年第7期35-38,共4页
Journal of Yibin University
关键词
魏、晋、唐
酒广告诗
酒文化
Wei Dynasty
Jin Dynasty
Tang Dynasty
poem advertisement
wine culture
