网络对当代流行服装的影响

The Influence of Network to Contemporary Popular Clothing

流行,从行为模式上说是指个别现象通过社会人群的模仿心理而形成流动传播的一种社会现象。流行服装是在一段时间内服装的款式、颜色、材料等在社会上广为流行,并被消费者所喜爱追捧的服装。随着经济的发展,人们对服装的追求也越来越个性化和时尚化,而网络的发展为消费者和服装厂商搭建了一个交流的平台,有利于生产厂商及时地了解消费者的个性化需求,从而及时地把握服装潮流并引导时尚。

Popular,from the behavior patterns of individual phenomenamimic the psychological and social crowd flow spread asocial phenomenon.The popular clothing clothing styles,colors,materials,etc.in a period of time in the community is widely popular and sought after clothing and consumer favorite.With economic development,the pursuit of clothing more and more personalized and fashion,while the development of the network to build a communication platform for consumers and clothing manufacturers,manufacturers favor timely understanding of consumers personalized demand timely fashion trends and fashion guide.