摘要
竞争是市场经济的必然产物 ,该文阐述了中小企业应如何在激烈的市场竞争中 ,分析自身特点 ,制定合适的经营战略和不断创新 。
WT10.5,10.]Competition is the key point of market economic system. According to their specialties and using right marketing strategies and through continual technical innovations, the key of how the small and middle size enterprises win the severe commercial competitions is discussed in this article.
出处
《排灌机械》
2000年第2期22-23,共2页
Drainage and Irrigation Machinery
关键词
经营战略
中小企业
创新
市场竞争
中国
Enterprise, Competition, Marketing strategies, Innovation