摘要
随着中国买方市场的到来,研究大众消费的变化趋势是目前企业进行生产的重要依据。因此,研究大众消费的特点,心理特征与发展变化趋势,将有助于促进企业的生产和改善企业的生产状况。
With China buyer market of coming, to study the change trend of mass consumption can provide important evidence for enterprise production. Therefore, we study the trait, psychological characteristics and the development trend of mass consumption, so that we can promote enterprise production and improve, enterprise production situation.
出处
《价值工程》
2012年第32期143-144,共2页
Value Engineering
关键词
大众消费
企业生产
生产成本
mass consumption
enterprise production
production cost
