摘要
本文作者从社会心理学的角度对旅游景区形象的建立及形成的心理过程进行分析,并对旅游景区形象形成过程中经常出现的推论偏差现象及其原因进行了阐述,同时提出了自己的看法和见解,仅供参考。
The author analyzed the establishment of the image of the tourist attractions and the psychological process in formation process from the point of the social psychology, described the phenomenon of inferences deviation and its causes, and proposed her own views and opinions for reference only.
出处
《价值工程》
2012年第33期320-322,共3页
Value Engineering
关键词
社会心理学
旅游
形象
研究
social psychology
travel
image
research
