摘要
从典型数字出发,分析数字的文化赋意和社会心理,论述数字对于不同地域的哲学观念、习俗、信仰和审美观的影响,探析数字的褒贬喜忌象征意义、受众的价值取向和造物理念,提出将数字文化内化到设计中,以数喻意,以数造物,趋吉避邪,准确传达设计语意,满足不同文化背景受众的心理需求,实现设计与数字文化的融合,顺利开展跨地域的设计实践。
Based on typical digits, it analyzed the cultural connotation and social psychology of digits and further discussed how digits effect on philosophical concept, custom, faith and aesthetics standard in different areas, research its symbolic meaning in appraisal, fondness and taboo, value orientation of audiences and creation idea. Finally it proposed that design should absorb the numeric culture, explain the meaning by numbers, create subjects by numbers, tend towards auspiciousness avoiding evil spirits and express designing semantics accurately, to meet the psychological demand under different cultures, make the inosculation of design and numeric culture come true and develop the design over different regions.
出处
《包装工程》
CAS
CSCD
北大核心
2012年第22期41-44,共4页
Packaging Engineering
基金
福建省社会科学规划项目(2012B122)
关键词
数字
文化
心理
设计
digit
culture
psychology
design