惠州文化旅游发展基础分析

Analysis of the Development of Huizhou Cultural Tourism

文化旅游是旅游产品结构高级化的必然结果,发展文化旅游能够提升旅游业的竞争力。本文考察惠州旅游发展状况,指出惠州旅游产品中占主体地位的仍然是观光旅游产品,旅游产品缺乏文化内涵,大力发展文化旅游才能做大做强惠州旅游业;对惠州发展文化旅游的基础条件即文化旅游资源条件、区位条件、市场条件、旅游接待条件和基础设施条件进行了分析。

Cultural tourism is the inevitable result of tourism product structure,and the development of cultural tourism can boost the competitiveness of tourism.This article studies on the development of Huizhou tourism,pointes out that tourism products is still the principal position in Huizhou＇s tourism product.Tourism products lack cultural connotation,and it needs to vigorously develop cultural tourism to enlarge and enhance Huizhou tourism.This paper also analyses the basic conditions of Huizhou＇s cultural tourism resources,namely,cultural tourism infrastructure conditions,geographic conditions,market conditions,tourist and infrastructure conditions.