摘要
体育旅游业是体育产业中一个重要的行业,是21世纪的朝阳产业,体育旅游产品的设计和研发则是体育旅游业的核心和重要组成部分。本研究运用文献资料法、实地考察法、问卷调查法等方法,从河南省体育旅游资源及产品开发现状入手,结合国内外体育旅游产品方面相关研究成果,对河南省体育旅游产品研发方向和途径进行有针对性的研究,提出了满足市场需求,引导合理消费,发展节能环保型体育旅游产品,坚持可持续发展的思路。
Sports tourism is an important part of sports industry and a sunrise industry of the 21st century. The design and development of tourist products are the key elements of sports tourism. This thesis, starting with the current development of Henan sports tourist resources and product developing, and consulting relevant research findings in this regard both home and abroad, studies the developing of tourist products in Henan and holds that the developing of such products should be market-oriented and environment friendly and be guided by the notion of a sustainable development.
基金
河南省2010年度科技厅软科学研究计划项目成果
项目编号:102400450035
关键词
体育旅游产品
体育产业
可持续发展
sports tourist product
sports industry
sustainable development
