中国-东盟自由贸易区:广西体育产业的机遇与挑战

China-ASEAN Free Trade Area:Opportunities and Challenges of Sports Industry in Guangxi

中国-东盟自由贸易区的建立,促进了广西同东盟各国在政治、经济、文化上的交流和融合.在这个充满多元文化碰撞、经济贸易自由的背景下,广西的体育产业迎来了新的发展机遇,同时也受到来自东盟各国体育文化的挑战.分析了广西体育产业发展的机遇与挑战,提出建议如下:广西体育产业应加强与东盟各国的交流与合作,大力发展体育旅游业,同时提高体育产业的科研创新能力,壮大体育产业管理人才队伍.

The foundation of China - ASEAN Free Trade Area, has promoting Guangxi＇ s exchanges with ASEAN countries and integration in poltics, economy and culture. Guangxi＇ s sports industry gets a new chance to develop with the background of filed multiculturalism collision and economy free trade area , and challenged by some other countries. The opportunities and challenges of sports industry in Guangxi are analyzed, and we suggest that Guangxi sports industry should strengthen the communication and cooperation , develop sports tourism resource and improve the innovative ability of scientific research of sports industry, and expand sport industry management talent team.