御宅文化的经济空间

The Economic Space of “Otaku Culture”

以漫画、动画、游戏及周边商品为核心的ACG产业已经成为欧美、日本等国家地区的支柱产业,创造出巨大的产值和利润,对国家经济产生了重大的影响。而这一产业的核心人群习惯上被称为"御宅族",他们形成了独特的御宅文化并成为当代文化的一个重要部分,逐渐被世界各国的研究者所关注;同时,他们又展现了惊人的消费能力和经济推动力。中国的文化产业正在开始高速发展,ACG产业也是其中的一个重要环节,那么如何面对这种文化,如何把这种文化转化为经济动力,是一个重要课题。本文就是从文化、空间及产业消费特征入手,对这一课题进行的思考。

The AGG industry which makes the animations, comics, games and periphery products as the core has been the pillar industry in Europe, America, Japan, etc. It creates tremendous value and profits, which has had a major impact on the national economy. While the core crowds of the industry are traditionally known as ＂Otaku＂, they have formed the unique Otaku culture and become an important part in the contemporary culture, gradually getting attention by the researchers all over the world. At the same time, they show the astonishing spending power and economic impetus. The culture industry in China is starting to develop rapidly, and AGG industry is also one of the important links. So, it becomes an important issue to how to turn this kind of culture to the economic impetus. This article is about the thinking on the topic from the culture, space and industry consumption characteristics.