论学术期刊的有效传播及发展策略

On Effective Transmission of Learned Periodicals and the Development Strategy

学术期刊作为科研成果展现的重要平台以及科研活动的组成部分,其基本功能是记录科研成果、交流学术思想和评价科研活动,而学术期刊功能的实现是建立在有效传播基础上形成的学术影响力。没有影响力就没有读者;没有信息的交流和评价,期刊也就失去了生存的意义。因此,促进期刊的有效传播,提高学术期刊的影响力就成为学术期刊编辑出版者的首要任务和追求。

Learned periodical is one of the parts of scientific research and a major platform to display the achievements of scientific research. The basic functions of it are to record the achievements, exchange thoughts and evaluate researches. However, the realization of these functions is subject to the academic influence resulting from effective transmission since there is no influence, there is no reader. A periodical will not exist if no information exchange and evaluation are carried out. Therefore, to enhance the effective transmission and to improve the academic influence have become the primary tasks and pursuits for the editors and the publishers.