摘要
信息科技的发展给旅游业带来了巨大改变。为减少用户寻找旅游资源的负担,充分利用用户的需求与偏好,综合考虑主客观因素,提出了一种基于本体的二次推荐方法。该方法引入本体来描述旅游资源,实现了用户的直接需求及偏好兴趣信息与推荐中过滤条件的关联,允许用户对推荐结果评价。实验结果表明,方法可行,推荐结果包含绝大部分用户的选择,具有较好的效果。
The development of information technology has brought tremendous changes to tourism.In or der to reduce the cost of seeking tourism resources for users,take full advantage of users’needs and pref erences,this paper presented an ontology-based double recommendation method after considering the subjective and objective factors.The method adopted ontology to describe tourism resources,achieved the goal of associating users’direct needs and their preferences or interests with filter conditions in recom mendation.Additionally,evaluations were permitted.Experimental results show that the proposed ap proach is feasible,the results of recommendation involve most of user’s choices,and the effect is good.
出处
《情报科学》
CSSCI
北大核心
2012年第12期1866-1871,共6页
Information Science
关键词
本体
推荐服务
酒店
用户偏好
ontology
recommendation service
hotel
user preference
