基于博弈论的创意产业集群中企业合作制约因素研究

Research on the Effects of Business Cooperation in Creative Industry Clusters Based on Evolutionary Game

创意产业集群是创意产业发展的必然形式,是市场对资源进行配置的结果,同时也是多数国家发展创意产业所采用的方式。从创意产业集群中最重要的主体——创意企业的角度出发,建立了企业合作过程开展的演化博弈模型,对企业在不同情况下的演化稳定策略进行了分析,最后得出创意产业集群中企业合作的达成主要受合作收益系数、参与合作企业自身的创意水平以及合作风险系数等因素影响的结论。

Creative industry cluster, the result of resources allocation, is an inevitable form of developing creative industry, as well as the most popular way to strengthen economies in many countries. Focusing on creative enterprises which are the most important subject in cluster, this paper sets up an evolutionary game model of enterprises cooperation and makes a detailed analysis on enterprise＇ s evolution stable strategy under different conditions. Finally it makes a conclusion that the key influencers of enterprises cooperation are income coefficient, enterprise＇s own creative level and cooperation risk parameter.