摘要
针对我国体育物流市场需求的特点,详细地分析了我国体育物流的发展机遇与挑战,并根据现阶段体育物流的市场供应状况,提出了适应我国市场需求的体育物流发展策略,为物流行业在体育市场上的突破和发展提供理论支持。
In view of the characteristics of the sports logistics market of China, we analyzed in detail the opportunities and threats in the development of sports logistics in China, and then according to the current market supply situation proposed the sports logistics development strategy that suited the market demand of China.
出处
《物流技术》
北大核心
2012年第11期178-180,共3页
Logistics Technology
关键词
市场供求
体育物流
策略
market supply
sports logistics
strategy
