大学生群体中医药文化“易班”网络传播的实践与展望

Practice and Prospect on "E-Class" Network Spreading of Traditional Chinese Medicine Culture in College Students

中医药文化是中国传统文化的重要组成部分,蕴含着丰富的人文科学和哲学思想。顺应文化建设大形势,以当代大学生群体为对象,开展中医药文化"易班"建设具有重要的现实意义。上海中医药大学在易班创建过程中,充分发掘易班与中医药文化网络传播相结合的特点,从建立保障机制、加强中医药文化特色、丰富文化内涵、创新网络交流形式等方面做了有益的尝试,为今后深入开展大学生易班建设提供了良好的平台。

The traditional Chinese medicine （TCM） culture is an important part of traditional Chinese culture, and it contains rich humanistic and philosophical idea. It has the important practical significance to conform to the situation of cultural construction and carry out the ＂ E-class＂ construction of TCM culture in contemporary college students. Shanghai University of TCM fully excavates the characteristics of combining ＂E-Class＂ with network spreading of TCM culture in the course of setting up ＇＂ E-Class＂, does beneficial attempt from the aspects of establishing the guarantee mechanism, strengthening the TCM culture features, enriching the culture connotation, innovating the network communication form, and so on, and provides a good platform for further developing ＂E-class＂ construction in college students.