试用符号学分析影像意义的生产

Analysis of the Generation of Image Significance with Semiology

符号学作为传播学基础学科之一,在传播文本的内容分析上有很大的影响。虽然传统符号学仅局限于对书面和口语的研究,但是随着影像技术的发展,目前运用符号学对影像作品的分析,尤其对影像意义的产生研究,都具备了可行性与必然性。本文通过结合影像文本意义的产生以及影像意义的注入与解构两个方面,深入探讨了符号学在对影像文本分析时所具有的优势与局限。

Seminlogy,as a basic discipline of communication,is of great significance in the content analysis of communication text.Although traditional semiology is confined to written or oral study,the application of semiology to image works has become feasible and inevitable with the development o image technology.This paper mainly discusses the advantages and limitations of semiology in image text analysis.