摘要
介绍了全球染料产业的格局和我国染料产业的发展状况,分析了我国染料企业所面临的竞争环境,并对我国染料龙头企业和跨国染料巨头的竞争力进行了比较分析,指出国际化、高端化、品牌化、染助一体化和"技术+服务"的全套解决方案延伸,是我国染料产业提升国际竞争力的发展方向。
Global dye industry and development of China dye industry were introduced. Competitive environment of China dye companies was analyzed, and comparative analysis of competitiveness between China leading dye companies and magnates of multi-national dye manufactures was carried out. It was pointed out that internationalization, high-end orientation, branding, dye and agent integration, comprehensive dyeing solution with technology and service were development direction followed by China dye industry to enhance international competition.
出处
《国际纺织导报》
2012年第11期38-40,42-44,46,共7页
Melliand China
关键词
染料产业
竞争环境
竞争力
dye industry, competitive environment, competitiveness
