摘要
中国旅游贷款的发展相当缓慢,理论界对此现象给出了多种原因解释,但这些解释都缺乏实证性研究。文章在广泛调查的基础上,使用Logistic回归模型,确定了各不同因素对民众接受旅游贷款的可以量化的影响。并在实证分析的基础上得出结论,认为民众的意识还是影响我国民众接受旅游贷款积极性的一个最重要因素。
The development of Chinese tourist loan is very slow. Specialists in this field have given many explanations for this situ- ation. But these explanations are short of empirical analysis. This article, based on the widespread investigations, uses Logistic Model to determine the influence factors of the development of tourist loan, and draws the conclusion on the basis of empirical analysis that peo- ple＇ s consciousness is the most important factor which affects the purchasing of the development of tourist loan.
出处
《旅游研究》
2012年第4期14-18,31,共6页
Tourism Research
