摘要
《旅游规划通则》颁布、实施9年来,在指导旅游规划的理论和实践方面取得了长足进展,但其局限性和问题也逐渐暴露出来。旅游规划的内容应采用"基+X"的规划内容体系;旅游规划编制的过程可以采取问题导向与目标导向相结合、自上而下与自下而上相结合等方式;同时,旅游景区在开发过程中需要努力通过"反规划"和"五协"等方式实现旅游开发规划中的"五赢"。
Tourism planning is the basis of scientific development of tourism industry. This paper discusses the breakthrough point, the content system, the process and the five - win concept of tourism planning. It is time that we should revise the “General Specification for Tourism Planning” as soon as possible, construct a new content system of “basic parts with optional ones”, ana- lyze the characteristics of different management subjects, and make effective tourism develope strategies from multi - aspects and perspectives. When making tourism planning, we should combine the thoughts of problem - orientation with the thought of goal - orientation, use both the “top -bottom” method and the “bottom -top” method, and not be limited by tourism industry or the lo- cal place itself. Tourist attractions should implement anti -planning concept to achieve the five -win goals, that is, harmony a- mong tourists, tourism developers, local people, local government, tourism resources and environment.
出处
《旅游研究》
2012年第4期72-77,共6页
Tourism Research
关键词
旅游规划
内容体系
规划过程
开发理念
tourism planning
content system
planning process
development concept
