论商业背景下奥林匹克精神的迷失

The Olympic Ideals Loses its Way On the Background of Commercialization

随着奥运会商业化的加剧,在追逐金牌和利益的过程中,部分运动员、体育官员及裁判员陷入迷失。为"金"而设的体育体制没有随着社会的发展而改革,信息的快速传播让体育观众了解了大赛的台前幕后,他们过激的评论影响了人们对奥运会的正确认识,奥林匹克精神在此背景下的传播逐渐陷入迷失。

The Olympia＇s commercialization is intensifying,in the process of chasing gold medal and benefit,some sportsmen,Sports Officials and Referees are is missing.The sports system which is built for gold medal is not changed with the developing of society,the message＇s rapid transmission making the viewers to know megagame＇s both on the stage and behind the scenes.Their rabid speech affects people to understand aright,the Olympic ideals is falling into missing in this context.