摘要
基于iphone视角,结合苹果公司增强iphone间接网络外部性的分析,构建出两个步骤的增强网络产品间接网络外部性的方法框架:首先扩大产品的初始用户规模,其次搭建可管制的互补品销售平台。
Based on iphone perspective, combined with the analysis of Apple company about enhancing indirect network externalities of iphone,build the method framework of enhancing network products' indirect network: externalities,which divided into two steps: First, expand the size of the initial user of the product;Second,set up the sales platform for complementary products that can be controlled by company.
出处
《巢湖学院学报》
2012年第6期19-23,共5页
Journal of Chaohu University
关键词
网络外部性
间接网络外部性
网络产品
Network externalities
Indirect network externalities
Network products