发展朝阳旅游,迎接旅游朝阳——我国学生旅游概况及对策

Developing the Sun-rising Tourism amd Saluting the Tourism Sunrise ——A general survey of student travel in China and its politics

我国学生旅游近年来发展迅速 ,研究学生旅游及学生旅游市场的特点对我国旅游业持续发展(continuousdevelopment)具有重要的意义。本文初步分析了学生旅游的特点及消费倾向 ,认为发展学生旅游正是其时 ,并从旅游行政管理部门、旅游企业、学校和学生四个方面提出了一些建议。

Student travel has become a more and more important segment in the continuous and long term development of tourism . This article focuses its study on student travel in China's Mainland . Firstly , it emphasizes the necessity to develop student tourism . Secondly , it analyzes the characteristics and consuming trend of student travel. Finally , it puts forward some proposals for tourism from the four aspects:administrations department, tourism enterprises , schools and students.