数字媒体时代大学生传统文献阅读状况分析——基于2007—2011年纸质图书文献借阅数据的知识挖掘

An Analysis of Current Reading State of the Traditional Paper Literature for University Students in the Time of Digital Media ——Based on Intellectual Digging of Data about the Paper Library Literature Borrowing from 2007 to 2011

通过对江汉大学学生2007—2011年纸质图书借阅数据的统计与研究,从借阅数量和借阅比例两个方面分析习惯于数字阅读的大学生对传统纸质图书文献的实际需求状况,进而分析大学生的阅读心理及阅读特点,提出图书馆阅读推广活动建议。

By the intellectual digging of data about the paper library literature borrowing from 2007 to 2011 for the students of Jianghan University,the paper,from the two aspects of borrowing quantity and borrowing ratio,analyses the current state of the students＇ practical demands of the traditional paper library literature,who are accustomed to digital reading.It also analyses their reading psychology and reading characteristics and puts forward suggestion in promoting library reading.