大连市城乡居民健身休闲与体育消费调查分析

Investigation and Analysis in Leisure Fitness and Sports Consumption of Urban and Rural Residents in Dalian

基于相应的国家规范,通过行业部门普查、抽样调查、统计分析以及满意度指数分析等一系列调查和分析研究方法,对大连市城乡居民健身休闲与体育消费进行调查。研究认为大连市群众性健身休闲活动成效显著;体育消费已实物型为主,参与型和观赏性体育消费为辅;时间不足是限制城乡居民参与体育健身活动的主要原因。建议进一步增加政府在群众性体育活动方面的投入;贯彻《全民健身条例》,普及全民健身活动,提高居民参与健身活动的积极性,促进体育消费以及体育产业发展与提升。

Based on the corresponding national standard, by industry sector census, sampling survey, statistical a- nalysis and satisfaction index analysis and a series of investigation and analysis methods of Dalian City, urban and rural resident ＇ s leisure fitness and sports consumption investigation. Study of Dalian city that mass fitness leisure activity effect remarkable; sports consumption has the physical type, participation and spectator sport consumption is complementary ; lack of time is restricted to urban and rural resident ＇ s participation in physical fitness activities of the main reason. Suggestions for further increase in government in the mass sports activities in terms of the in- put; ean＇y out ＂ national fitness regulations ＂ , popular fitness activities, improve residents＇participation in physical fitness activities actively, promote the sports consumption and sports industry development and promotion.