绵竹年画村乡村旅游深度开发探讨

A Probe into the Deep Exploitation of the Rural Tourism of Mianzhu New Year Pictures Village

在“5．12”汶川大地震灾后重建中，为充分挖掘绵竹年画乡村旅游资源，在江苏省苏州市规划援建下拔地而起的绵竹年画村．与川西传统上分布于田野乡间的散居村落风格迥异，展现出了社会主义新农村风貌。文章从绵竹年画村乡村旅游资源传承创新的基础上，对其旅游可持续发展进行了深度探讨和分析。

After the Violent May 12th Wenchuan Earthquake, and with the constructional help of Suzhou City, Jiangsu Province, the New Year Picture Village was built up in order to excavate the tourist resources of the New Year Pictures Village in Mianzhu City. Quite different from those traditional ones scattered in the fields of the western part of Sichuan Province, this village fully shows the style and features of the new socialist countryside. Based on the inheritance and innovation of the tourism of the rural tourist resources of Mianzhu New Year Pictures Village, this article has made a deep probe and analysis on the village＇ s sustainable development of tourism.