中小农产品出口企业发展困境及对策——以江苏为例

Dilemmas of small and medium-sized agro-exporters and solutions: taking Jiangsu province as example

中小农产品出口企业是农产品出口的中坚力量,是提高农产品质量、增加农民收入和提升农产品竞争力的示范带动者。本研究以江苏为实证,通过调查、比较和分析,认为中小农产品出口企业发展已经具备了一定的条件和基础,但仍存在政策享受难、产业带动难、市场促进难、品牌形成难等瓶颈,要加快发展必须采取创造环境,加强联合,开拓市场和培育品牌等措施。

The small and medium-sized agro-exporters are the backbone of the agricultural product export,and play leading roles in improving product quality,farmers＇ income and agricultural competitiveness.The small and medium-sized agro-exporters have been equipped with some conditions for their development.Taking Jiangsu province as example,the major bottlenecks of the development for small and medium-sized enterprises were disclosed through questionnaire survey and analyses,which included difficulties in receiving policy information,incabability of increasing income and employment,insufficiency in trade promotion platform,and difficulties in brand building.The solutions for better development of small and medium agro-exporters were suggested subsequently which were summarized as optimizing environment,strenthening the combination and cooperation between the exporters and farmers,expanding market,and cultivating brand.