摘要
本文通过分析公共图书馆的宣传工作现状,结合调查分析,从宣传内容、宣传形态、宣传目标以及宣传主体等几个方面,阐述了如何提高公共图书馆的宣传效率,引导广大读者充分利用公共图书馆。
Through the investigation and analysis of publicity service situation of public library,this thesis analyzes the present situation of publicity of public libraries from four aspects of contents,form,target and of publicity of library. It shows how to raise the efficiency of publicity of public libraries, so that readers can get lots of use of the library.
出处
《图书馆工作与研究》
CSSCI
北大核心
2013年第1期90-92,共3页
Library Work and Study
关键词
公共图书馆
宣传
目标人群
效率
Public library
Publicity
Target population
Efficiency