摘要
面对2013年的零售环境，尤其是电子商务的快速增长，实体连锁零售企业在认清形势的同时，必须抓住机遇，开创新的商业模式，实现转型发展。
Confronted with the retailing environment of 2013, especialy the rapid growth of e-business, the brick-and-mortar retail chains must take in the situation and seize the opportunity as well so as to realize the transformation development by creating new commercial models.
出处
《国际商业技术》
2013年第1期20-23,共4页
International Business & Technology
关键词
连锁
零售
实体店
无店铺销售
转型
创新
chain, retail, brick-and-mortar store, non-store retailing,transformation, innovation
