摘要
针对网页横幅设计和使用的实际效果,以及感性设计的难以把控,通过实践研究了基于提高网站横幅的制作效率和质量为目的的工程化开发原则和定性定量方法,具体包括网站横幅的开发流程、元素布局规则、横幅配色、动态元素设计、字体的选择和使用,并对横幅与网站类型关系、横幅个性化方法进行了研究,可以为横幅设计评价提供参考.
For the practical effects of page banner design and use, and for the difficulty to control in emotional design, based on the purpose of improve production efficiency and quality of the site banner, the engineering development principles and the methods with qualitative and quantitative are proposed in practice, including the development of the site banner process, elements＇ layout rules, banner color, dynamic element design, font selection and usage. Relation between banners to the types of site and the method for banner personalized are researched, this can provide a reference for the banner design evaluation.
出处
《宁夏工程技术》
CAS
2012年第4期331-334,337,共5页
Ningxia Engineering Technology
关键词
网站横幅
CI形象
视觉元素
定性定量方法
page banner
CI image
visual elements
qualitative and quantitative methods
