摘要
扩张主义一直是美国核心文化的重要组成部分。对外文化扩张则作为美国实践对外扩张主义的主要切入口,成为美国对外进行价值观传播的主要战略手段。通过对外输出"娱乐化"文化产品,美国在推销美国式民主、争取民意人心方面收获巨大。面对美国的文化扩张,我们要理性地对待,并努力从加强自身文化建设入手来抵制西方价值观的侵蚀。媒体工作者要肩负起时代赋予的责任,对内重视维护和弘扬我国的优秀本土文化,对外主打"文化牌",巧用"娱乐化"文化产品,积极传播我国的优秀文化和文明。
Cultural expansion, as one of America' s practices in expansionism, has become a major strategy for America to impose its values on other countries. By communicating its entertainment products externally, America not only makes a fortune economically, but also promotes its cultural expansion politically. Confronted with America' s cultural expansion, our media workers should meet the challenge, protect and carry forward our own culture and communicate China' s outstanding culture and civilization externally by utilizing cultural and entertainment products.
出处
《南京政治学院学报》
CSSCI
北大核心
2012年第6期99-103,共5页
Journal of PLA Nanjing Institute of Politics
关键词
美国扩张主义
文化扩张
“娱乐化”
American expansionism
cultural expansion
entertainment products