O2O营销,剑指线上线下平衡点

O2O,Balance between Online and Offline

《中外玩具制造》去年12月号刊登的关于电商渠道的专题报道引起业界的热议，有读者致电本刊，表示想了解O2O这个新兴模式，希望本刊能继续探讨。为此，记者特邀在玩具O2O领域先行先试的北京实德美业科技有限公司总经理王春兵，请他与读者一起探讨和分享网络时代O2O的发展前景。

The features on online retail which was published in TOY INDUSTRY(Dec, 2012) had made hot debate.Some readers called us,saying they want to know more about 020 and hope we can continue to explore such theme.To this end, we invite Mr.Wang Chunbing,the general manager of Beijing Shidemeiye Technology Co.Ltd.,to share his view on the 020 development prospects in cyber era with us.