对企业竞争的再认识

Refection upon Corporate Competition

当前我国企业由于在竞争中的一些错误观念，导致在竞争策略、竞争手段及竞争程度等一些做法的失之偏颇。企业竞争应围绕服务社会和大众做文章，通过选择“好”的竞争对手来促进共同发展，以文化含量为竞争的底蕴，并保持适度竞争。

The essay analyses the harmfulness of some misunderstandings about the competitionexisting in the enterprises in China.It argues that the competitive strategies and means of anenterpridse should tend to serve the public as well as society, choosing good competitors inorder to achieve 'win-win'' solution, taking good use of the corporate cultural content andkeeping moderate competition.