世界遗产地景区门票价格上涨的博弈分析——以四川部分世界遗产为例

Game Analysis on Prices of the Entrance Tickets Rising in World Heritage Sites——A Case Study on Part of World Heritage Sites in Sichuan

世界遗产地景区门票价格上涨已经成为一种普遍现象,门票价格的上涨关系到旅游者、经营者、遗产保护者以及普通公众等相关利益群体。四川部分世界遗产地景区门票价格上涨本身存在一种博弈,从旅游者、经营者和遗产保护者三方面的博弈分析可以看出,五处遗产地景区门票价格具有垄断价格优势,其上涨短期内不会对游客量起到抑制作用,也不会降低对遗产地景区的潜在破坏。

It has been seen everywhere that the entrance ticket price of world heritage sites keeps rising.Certainly,the rise of ticket price has an effect on the stakeholders： the tourist,the operator,the heritage preserver,and the general public.Some prices of heritage scenic spot exist an game according to the analysis between tourist,operator and heritage protector.Five scenic spots in heritage has monopoly price advantage,short-time rise in price will not restrain the number of visitors,also,will not reduce the potential damage of scenic spot of heritage sites.