网络媒体对社会网络的影响

Influence of Network Media on Social Network

在当今社会,网络媒体不仅是信息的载体,其交互性更是改变了传统的人际交往模式,成为维系社会网络的信息装置和社会资源的动员力量。无论城市还是乡村,越来越多的人们实现了通过网络获取信息、完成工作,甚至参与社会事务。在这个过程中,网络既对社会网络产生深刻影响,又使社会网络发生量变乃至质变,呈现出一种不同以往的社会网络构建方式和社会资源动员方式,等等,应着重探讨网络媒体对社会网络的影响。

Nowadays, network media is not only the information carrier, but has changed the traditional mode of interpersonal communication by its own interactional functions~ therefore it became an information device to maintain the social networks and a driving force to mobilize social resources. More and more people access to information through internet to achieve and complete work by the right of web, even take participate in the community work in both urban and rural areas. In this process, internet not only has a profound impact on social networks but also makes social networks have quantitative and even qualitative change, showing a different kind of way to build social networks and mobilization of social resources, etc. This paper focuses on the influence of network media on social net- works.